David Emery Online

Over at msnbc.com, where I spend most of my waking hours, we just launched a massive redesign of our story pages. For a news site, the story page is the most atomic and probably most important page of the site. The homepage (“cover” in our vernacular) and section fronts get a lot of attention and push our readers but the story page is where they’re trying to go and it’s where they spend the most time when they get there. This was a massive undertaking, the seeds of which were planted almost two years ago, and spanned the entire company, it’s amazing to finally see it live.