Arcade Fire's Synchronised Artwork
12 August 2010
Morisset has worked with designer Caroline Robert to create a digital artwork that appears when the album is played on mp3 players like the iPod or iPhone. The work deliberately echoes the pleasures of old vinyl record sleeves, where the song lyrics were often written out in full. Each track on the album has an individual image that appears on the iPod screen when it is played, with the lyrics of the song then appearing on the screen as they are sung.
Well this is very clever – you’ve been able to embed time-specific artwork in AAC tracks for ever (and is used a lot in podcasts) but I’ve never seen anyone do anything interesting with it before.
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