David Emery OnlineWhy the Daily, Murdoch’s “tablet newspaper,” will be DOA
24 November 2010
When I first heard the phrase “iPad newspaper” — shorthand for Rupert Murdoch’s not-so-secret-any-more new project — I puzzled over its oxymoronic implications. Forget about the, you know, iPad/paper contradiction and think about the business. Murdoch is reportedly spending $30 million on this thing. Could that possibly pay off with a product that’s tethered to a single, new platform? Puzzled, I tweeted, “Will they stop me from reading it on my desktop?”
I certainly think there’s room for tablet based publications – and money to be made – but not for news-based ones; on an internet enabled device there’s no way to compete against the practically endless supply of free (and quality) news sources.
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