Uni' Lever Downloads
24 January 2011
Sony and Universal’s announcement last week that new music will be released to the public as soon as its played on the radio has really put the cat among the pigeons.
Have they thought this one through?
Very interesting article by Steve Lamacq about this whole “put singles on sale digitally at the same time as you go to radio” issue. Interestingly this is the way the US market has worked for a while now, although radio works quite differently over there.
My take: I think it would be great if we move to this model, as if you hear something on the radio it’s a little silly you can’t buy it but probably can download it for free; however, I’m not sure if it will necessarily get wholly embraced by the industry.
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