David Emery Online

If you live in America in the 21st century you’ve probably had to listen to a lot of people tell you how busy they are. It’s become the default response when you ask anyone how they’re doing: “Busy!” “So busy.” “Crazy busy.” It is, pretty obviously, a boast disguised as a complaint. And the stock response is a kind of congratulation: “That’s a good problem to have,” or “Better than the opposite.”

‘Music apps – beyond the hype’ takes an in-depth look at the business realities of producing, marketing and monetising music related apps. The event features an overview of the music apps market, practical advice on how best to market your apps, instructive lessons from a variety of artist apps case studies, and a variety of speakers from across the music apps value chain.